The Momentum Suite of Media & Analytics Tools
Strategic, AI-infused tools for Media & Analytics. Built by experts who know what it takes to drive real business growth.
Proven Tools for Required Insights
There is a big difference between good and great in Media & Analytics. The Momentum Suite streamlines the capability for greatness through three core modules:
Impacts
Quickly surface reporting insights. Build and leverage MMM for incremental lift and business forecasting.
Journeys
Understand key opportunities to intersect a consumer’s decision journey. Build custom, data-backed media plans.
Tests
Find similar geographies. Set up, measure, and database tests that create proprietary business intelligence.
Tools to License from The Momentum Suite
With nine custom applications available via convenient, secure, web-based user access, The Momentum Suite tools power the use cases below:
Impacts
Journeys
Tests
Pricing for The Momentum Suite
The Momentum Suite is a set of web-based Tools designed to serve specific Marketing, Media, and Analytics use cases. Teams can license these tools at the Pricing listed below. All licenses come with embedded setup and support hours from the Humans at mostlyHUMAN who built the tools and use them for media & analytics projects every single day.
Impacts
Marketing Mix Modeling
Monthly Fee* (includes up to 5 users)
$2,000
- 4 monthly HUMAN support hours
- 8 onboarding hours
- Analyst on your team or Custom Project with mostlyHUMAN Required
Technical skill required for model builds. Do it yourself or let us do it for you.
- 100 monthly agent requests per user
Search for cross-model insights using natural language and agentic analysis.
- $3,000 per managed service MMM
Let us build your model for you. We'll handle the analysis you decide what to do with the insights.
Includes:
- Custom Configuration
Include any variables that explain your business and define the KPI that's most meaningful to you.
- Secure Online Access
Single sign on with Microsoft or Google Workspace
- Auto-generated Reports and Deliverables
Generate data-rich structured reports with simple, relevant AI powered analysis
- AI Analysis and Summary
Use AI agents to quickly summarize data and surface key insights.
- Strategist Role
Anyone on the team can generate detailed, data-driven insights powered by AI
- Analyst Role
Technical specialists can dive deeper, train and evaluate models and dive deeper into data.
Synthetic Attribution
Monthly Fee (includes up to 5 users)
$2,000
- 2 monthly HUMAN support hours
- 2 onboarding hours
- 100 synthetic models created
Simulate every option to optimize performance based on business needs.
- Custom data integrations start at $500
Includes:
- Custom Configuration
We'll get you set up based on your needs and use cases so you can hit the ground running
- Secure Online Access
Single sign on with Microsoft or Google Workspace
- Auto-generated Reports and Deliverables
Generate data-rich structured reports with simple, relevant AI powered analysis
- AI Analysis and Summary
Use AI agents to quickly summarize data and surface key insights.
- Strategist Role
Anyone on the team can generate detailed, data-driven insights powered by AI
- Analyst Role
Technical specialists can dive deeper with granular data and AI assisted analysis
Agentic Reporting
Monthly Fee (includes up to 5 users)
$2,000
- 2 monthly HUMAN support hours
- 2 onboarding hours
- 100 agent requests per user
Pull reports on the fly or schedule them on a recurring basis using natural language for detailed results.
- Custom data integrations start at $500
If we don't have the connection / provider that you need talk to us. We can build an integration for you.
Includes:
- Custom Configuration
We'll get you set up based on your needs and use cases so you can hit the ground running
- Secure Online Access
Single sign on with Microsoft or Google Workspace
- Auto-generated Reports and Deliverables
Generate data-rich structured reports with simple, relevant AI powered analysis
- AI Analysis and Summary
Use AI agents to quickly summarize data and surface key insights.
- Strategist Role
Anyone on the team can generate detailed, data-driven insights powered by AI
- Analyst Role
Technical specialists can dive deeper with granular data and AI assisted analysis
Journeys
Category Behavior
Monthly Fee (includes up to 5 users)
$200
- 2 monthly HUMAN support hours
- 1 onboarding hours
- 100 monthly agent requests per user
- $10,000-$15,000 per custom research project
Field custom research studies to answer your business questions.
Includes:
- Custom Configuration
We'll get you set up based on your needs and use cases so you can hit the ground running
- Secure Online Access
Single sign on with Microsoft or Google Workspace
- Auto-generated Reports and Deliverables
Generate data-rich structured reports with simple, relevant AI powered analysis
- AI Analysis and Summary
Use AI agents to quickly summarize data and surface key insights.
- Strategist Role
Anyone on the team can generate detailed, data-driven insights powered by AI
- Analyst Role
Technical specialists can dive deeper with granular data and AI assisted analysis
Media Usage
Monthly Fee (includes up to 5 users)
$200
- 2 monthly HUMAN support hours
- 1 onboarding hours
- 100 monthly agent requests per user
Includes:
- Custom Configuration
We'll get you set up based on your needs and use cases so you can hit the ground running
- Secure Online Access
Single sign on with Microsoft or Google Workspace
- Transferrable Data
- Auto-generated Reports and Deliverables
Generate data-rich structured reports with simple, relevant AI powered analysis
- AI Analysis and Summary
Use AI agents to quickly summarize data and surface key insights.
- Strategist Role
Anyone on the team can generate detailed, data-driven insights powered by AI
- Analyst Role
Technical specialists can dive deeper with granular data and AI assisted analysis
Media Planning
Monthly Fee (includes up to 5 users)
$750
- 2 monthly HUMAN support hours
- 2 onboarding hours
- 100 monthly media plans created
Generate detailed media plans incorporating category insights, seasonality, channel mix, budget, and business goals.
Includes:
- Custom Configuration
We'll get you set up based on your needs and use cases so you can hit the ground running
- Secure Online Access
Single sign on with Microsoft or Google Workspace
- Auto-generated Reports and Deliverables
Generate data-rich structured reports with simple, relevant AI powered analysis
- AI Analysis and Summary
Use AI agents to quickly summarize data and surface key insights.
- Strategist Role
Anyone on the team can generate detailed, data-driven insights powered by AI
- Analyst Role
Technical specialists can dive deeper with granular data and AI assisted analysis
Tests
Test Design
Monthly Fee (includes up to 5 users)
$500
- 2 monthly HUMAN support hours
- 2 onboarding hours
- 100 monthly agent requests per user
Design custom in-market tests using natural language with a guided agent-based workflow
Includes:
- Custom Configuration
We'll get you set up based on your needs and use cases so you can hit the ground running
- Secure Online Access
Single sign on with Microsoft or Google Workspace
- Auto-generated Reports and Deliverables
Generate data-rich structured reports with simple, relevant AI powered analysis
- AI Analysis and Summary
Use AI agents to quickly summarize data and surface key insights.
- Strategist Role
Anyone on the team can generate detailed, data-driven insights powered by AI
- Analyst Role
Technical specialists can dive deeper with granular data and AI assisted analysis
Test Evaluation
Monthly Fee (includes up to 5 users)
$500
- 2 monthly HUMAN support hours
- 2 onboarding hours
- 100 monthly agent requests per user
Get robust statistical outputs and detailed agent-based analysis of complex and semi-structured results datasets.
Includes:
- Custom Configuration
We'll get you set up based on your needs and use cases so you can hit the ground running
- Secure Online Access
Single sign on with Microsoft or Google Workspace
- Auto-generated Reports and Deliverables
Generate data-rich structured reports with simple, relevant AI powered analysis
- AI Analysis and Summary
Use AI agents to quickly summarize data and surface key insights.
- Strategist Role
Anyone on the team can generate detailed, data-driven insights powered by AI
- Analyst Role
Technical specialists can dive deeper with granular data and AI assisted analysis
Prior Learning
Monthly Fee (includes up to 5 users)
$750
- 2 monthly HUMAN support hours
- 4 onboarding hours
- Data storage in cloud environment
Don't have a cloud storage provider? Store your documents securely in Momentum for future analysis.
- 100 monthly agent requests per user
Use natural language requests to extract key insights and generate compelling summaries and case studies for your clients and teams.
- Custom data integrations start
at $500
If we don't have the connection / provider that you need talk to us. We can build an integration for you.
Includes:
- Custom Configuration
We'll get you set up based on your needs and use cases so you can hit the ground running
- Secure Online Access
Single sign on with Microsoft or Google Workspace
- Transferrable Data
Export any documents that you've stored with us whenever you want.
- Auto-generated Reports and Deliverables
Generate data-rich structured reports with simple, relevant AI powered analysis
- AI Analysis and Summary
Use AI agents to quickly summarize data and surface key insights.
- Strategist Role
Anyone on the team can generate detailed, data-driven insights powered by AI
- Analyst Role
Technical specialists can dive deeper with granular data and AI assisted analysis
*Marketing Mix Modeling at the above-listed price includes the following: up to three custom models active at a time; ten model re-builds per month per model; 100 optimization runs or scenario plans per month per model. Additional active models available for additional cost. Contact us for details.
Data and Platform Integrations
The Momentum Suite is connected to dozens of widely-used data, technology, and media platforms. Custom integrations beyond the pre-connected sources are often quick and affordable. Integrations include:
Google Ads
Google Analytics
Viant DSP
Zoho Analytics
Meta Ads
TikTok Ads
Snapchat Ads
Google Drive
Dropbox
Box
Microsoft Sharepoint
Microsoft OneDrive
Google Bigquery
Postgresql
Microsoft SQL Server
MySQL
US Census
Google Maps
OpenAI AI
Anthropic AI
Gemini AI
Moonshot AI
Microsoft Foundry
BGE Semantic Search
Schedule a Demo of the Momentum Suite
Connect with us today to ask initial questions or set up a time to demo one or more of the Momentum Suite tools.